Hello! Welcome to the Cultural Strategies Think Kit – bringing together resources, examples and suggestions for those developing and sustaining cultural strategies across the UK.
The Think Kit was developed during 2025 by Dan Ashton (University of Southampton) and Ian Leete (Local Government Association) with the contributions of many collaborators and a community of practice.
Welcome message from Ian
Culture is central to who we are—shaping our heritage, our future, and the way we live and connect. It is present in our art, music, design, and everyday experiences, and it plays a vital role in building communities, supporting wellbeing, and driving local economies. For local authorities, culture is a key part of creating welcoming, distinctive, and resilient places.
As the Local Government Association, we have greatly valued the opportunity to work alongside the University of Southampton, who have led this project, to combine sector insight with academic expertise for the benefit of councils and communities.
This new Think Kit builds on the Public Policy Southampton funded project, Cultural strategies, compacts and futures: The role of local government in connecting culture with place, health and the environment and the LGA’s own Cultural Strategy in a Box. Drawing on robust research and practical experience, this work has been co-designed with representatives from six local authorities. Their insights and commitment have ensured that the guidance is grounded in the realities and opportunities facing councils today.
The timing of this work could not be more critical. As devolution and local government reorganisation gather pace, the need for places to have a co-created, strategic plan for culture has never been greater. Areas that can demonstrate a shared vision, developed with their communities and partners, will be best placed to secure funding from national bodies, attract investment from business, and ensure that new unitary councils can engage positively with their residents from day one. In a landscape of change, we hope this work will support councils and their partners to develop cultural strategies that are inclusive, evidence-based, and forward-looking – helping every place to realise the full potential of its cultural life.
Thank you to everyone who has contributed to this project.
Using the Think Kit
The Cultural Strategies Think Kit has twelve sections – one for each recommendation from Cultural Strategies and Futures. A brief summary of each recommendation is included and the fuller background is in the report, Cultural Strategies and Futures.
There is an accessibility statement outlining the commitment to making the resources accessible and areas being improved.
Please use the twelve buttons to navigate to the different recommendations and resources. The groupings shown in the CLOA event slides were used during development and may help guide your navigation, but feel free to start wherever is most relevant to you.
If you have not done so, please register with this Microsoft Form so that you can be contacted with updates and about opportunities to provide feedback and contribute to ongoing evaluation.
The Think Kit is released under Creative Commons CC-BY-NC-DD 4.4 (Attribution-NonCommercial-NoDerivatives) and can be cited as: Daniel Ashton and Ian Leete (2025) Cultural Strategies Think Kit. DOI: 10.5258/SOTON/P1237.